Gather Relevant Information About Audience

• Why is the audience in attendance?
• What common interests do audience members have?
• How familiar are they with the topic?
• How familiar are they with your sources of information?

Develop Audience Profile

• What external characteristics (e.g., age, gender, race) are relevant for this speech?
• What internal characteristics (e.g., attitudes and beliefs) are relevant for this speech?

Gather Relevant Information About Speaking Situation

• Where is the speech to be delivered?
• How will the audience be arranged?
• Will there be a public address system?
• Will you have freedom of movement?

Make Necessary Adjustments To Your Message

• What message do you want the audience to accept from you?
• Which audience characteristics will help your audience understand your message?
• To which characteristics can you most easily relate?
• Which of these characteristics represent roadblocks to understanding?
• What situational factors will make a difference to your audience’s understanding of your message?

1st place - Music Benefits - Harmony Skinner

2nd Place - Insight to Post-Traumatic Stress Disorder - Chacall Charles

2nd Place - Women in Leadership - Lena Albeik

3rd place - Autonomous Cars - Stephen Krooms

1st Place - The Benefits of Cold Showers - Will Porter