Relevant Information About Audience
is the audience in attendance?
common interests do audience members have?
familiar are they with the topic?
familiar are they with your sources of information?
external characteristics (e.g., age, gender, race) are relevant for this speech?
internal characteristics (e.g., attitudes and beliefs) are relevant for this
Relevant Information About Speaking Situation
is the speech to be delivered?
will the audience be arranged?
there be a public address system?
you have freedom of movement?
Necessary Adjustments To Your Message
message do you want the audience to accept from you?
audience characteristics will help your audience understand your message?
which characteristics can you most easily relate?
of these characteristics represent roadblocks to understanding?
situational factors will make a difference to your audience’s understanding of